I’m passionate about creating immersive brand experiences that connect meaningfully with audiences. My work blends strategic thinking with creative storytelling, ensuring every design decision reflects a brand’s identity and values. I graduated with First Class Honours in Graphic Design. I’ve worked on projects ranging from freelance client briefs to university live briefs and collaborations with agencies, which have given me valuable experience in pitching ideas, adapting to feedback, and delivering professional results.
I enjoy exploring how design moves beyond aesthetics to shape memorable experiences, from the tactile qualities of packaging to the clarity of brand identities and the narrative power of editorial layouts.
My design approach is rooted in curiosity, research, and experimentation. I draw inspiration from contemporary branding, minimalist editorial design, and innovative packaging trends, as well as creative disciplines that blur the line between digital and physical. For me, design should not only look beautiful but also tell a story, build trust, and leave a lasting impression.
As a versatile and adaptive designer, I thrive on projects that challenge me to think across disciplines, explore new techniques, and deliver distinctive outcomes that bring brands to life in fresh and engaging ways. I’m always curious to learn and excited to take on new challenges.
